Get Into the Minds of Today’s Home Shoppers
April 3, 2014 – 11:35 am | No Comment

Over the past two years, Builders Digital Experience has conducted extensive home shopper research in conjunction with our Start Fresh. Buy New. initiative to help builders understand what motivates, inspires and leads shoppers to take …

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Payne Family Homes Builds St. Jude Dream Home
March 31, 2014 – 9:49 am | No Comment

 

BDX created this photo-real rendering of the St. Jude dream home.

One of the best things about working with 1000’s of builders around the country is that we not only get to help these builders grow their business each day, but we also get to hear about all the ways they are truly helping transform their local communities.

Payne Family Homes is one of our long standing builder clients (in fact, you can read more in this case study). When they reached out to BDX’s Chad Bria to tell him that they would be partnering with St. Jude Children’s Research Hospital for the 2014 St. Jude Dream Home Giveaway, we were excited to learn more about the project.

Building and giving away homes in nearly 30 markets in 2014, the St. Jude Dream Home Giveaway is a 22-year tradition that is one of the largest single-event fundraisers for St. Jude Children’s Research Hospital. To date, more than 340 homes have been given away and the program has raised more than $270 million to save the lives of children with cancer and other deadly diseases at St. Jude.

We are so proud of the work that Payne Family Homes is doing on this project, and we were also happy to participate in a small way by BDX creating a photo-real rendering for the 4,500 square-foot home – to help promote raffle ticket sales in advance of the home being built.

Only 9,000 $100 tickets will be available starting in mid-June for the 2014 St. Louis St. Jude Dream Home Giveaway. Potential homeowners will get their first chance to see this beautiful new Payne Family Home in person at open houses every Saturday and Sunday from July 26 – August 31. The lucky winning ticket will be drawn in early September on FOX 2 – KTVI.

Click here to view a video about the project as the ground-breaking ceremony was featured on Fox News.

 

BDX News »

Congrats To Professional Builder’s 40 Under 40 Award Winners
March 28, 2014 – 10:53 am | No Comment

This week Professional Builder magazine announced its next inductees into the “40 under 40″ club.  Each year the magazine honors “up-and-comers” in the home building industry and with hundreds of applications submitted only 40 are selected.  These professionals represent the next generation of leaders in the industry and are all under the age of 40.  BDX is proud to see so many clients among the winners- including Adam Aschmann with Tilson Home Corporation, Jason Grupe with Charter Homes and Neighborhoods, Frank McKee with McKee Homes, Matt Devereaux with Lennar Homes, Ryan Jackson with Streetman Homes and Todd Waguespack with Level Homes to name a few.

Congratulations to all the winners! To see the full list of inductees, click here.

 

 

 

 

Payne Family Homes Builds St. Jude Dream Home
March 31, 2014 – 9:49 am | No Comment
Payne Family Homes Builds St. Jude Dream Home

 
One of the best things about working with 1000’s of builders around the country is that we not only get to help these builders grow their business each day, but we also get to hear …

BHI Celebrates 14th Anniversary
March 28, 2014 – 9:56 am | No Comment
BHI Celebrates 14th Anniversary

Last week BDX parent company, Builder Homesite (BHI) celebrated the company’s anniversary. 14 years ago, the country’s leading builders began collaborating on digital marketing ideas that could elevate and transform the entire building industry. This anniversary was a great time to …

Spring Preview: “From Click to Close, Your Digital Marketing Roadmap” Webinar Series
March 21, 2014 – 9:53 am | No Comment
Spring Preview: “From Click to Close, Your Digital Marketing Roadmap” Webinar Series

Get ready to hit the road this Spring with our BDX University Spring Webinar Series! The theme is “From Click to Close, Your Digital Marketing Roadmap”, and highlights all of the necessary routes you need …

New Home Source Professional Launches New Home Data to California Regional Multiple Listing Service Members
March 20, 2014 – 11:02 am | No Comment
New Home Source Professional Launches New Home Data to California Regional Multiple Listing Service Members

                                                                                                                             
New Home Source Professional Launches New Home Data to California Regional Multiple Listing Service
 MLS will begin incorporating new home community and plan data from New Home Source Professional directly into MLS dashboards and portals
Builders Digital Experience, …

Out of State Users 42% More Likely to Click a Geo-Targeted Ad
March 18, 2014 – 1:28 pm | No Comment
Out of State Users 42% More Likely to Click a Geo-Targeted Ad

By Jamie Lintner, BDX Advertising Manager 
IP Targeting vs. Geo Targeting. This war has been waged in the online space since the inception of banner advertising. On one hand you have the publishers who stand by …

NewHomeSource TV to Launch in Washington D.C.
March 12, 2014 – 6:23 pm | No Comment
NewHomeSource TV to Launch in Washington D.C.

Look out Washington D.C., NewHomeSource TV is coming to a television near you!  If you are in the nation’s Capitol, tune in weekends this spring and see some of the best truly new homes the city …

“Start Fresh. Buy New.” Campaign Takes Gold at The NAHB’s Nationals Awards
February 14, 2014 – 11:15 am | No Comment
“Start Fresh. Buy New.” Campaign Takes Gold at The NAHB’s Nationals Awards

Last year, recognizing the need to promote the advantages of newly-built homes to home shoppers, BDX and our parent company, BHI, partnered up with one of Austin’s most prestigious advertising firms, GSD&M to create the “Start Fresh. Buy …

New Home Source Professional Launches New Home Data to Northeast Florida Multiple Listing Service Members
February 13, 2014 – 3:53 pm | No Comment
New Home Source Professional Launches New Home Data to Northeast Florida Multiple Listing Service Members

FOR IMMEDIATE RELEASE
                                                                            
                                                                                                                                                                          New Home Source Professional Launches New Home Data to Northeast Florida Multiple Listing Service
MLS will begin incorporating new home community and plan data from New Home Source Professional directly into MLS dashboards …

NewHomeSource TV Coming to Texas
January 24, 2014 – 1:34 pm | No Comment
NewHomeSource TV Coming to Texas

Stay tuned Texas; NewHomeSource is coming to a television near you! If you’re in the Austin or Dallas area, tune in weekends this spring and see some of the best truly new homes both cities …

Happy Holidays From BDX!
December 17, 2013 – 10:52 am | No Comment
A Day in the Life: BDX Advertising Newcomer
December 12, 2013 – 12:32 pm | No Comment
A Day in the Life: BDX Advertising Newcomer

By Katelyn Kellam, BDX Digital Advertising Coordinator
Over the past year more and more builders are looking to BDX to help them plan and execute their display advertising campaigns. Providing high quality customized service is critical …

Getting the most from your Exchange Network?
December 3, 2013 – 12:36 pm | No Comment
Getting the most from your Exchange Network?

By Thane Tennison, BDX Senior Advertising Manager
As a publisher, I work with hundreds of different builders and agencies all trying to gain a competitive edge in the online space. Sometimes that edge is obvious like …

Congratulations To Winners of The Nationals Silver Awards!
December 2, 2013 – 2:44 pm | No Comment
Congratulations To Winners of The Nationals Silver Awards!

Last week, Silver Award winners were announced for the building industry’s prestigious Nationals Awards.
The Nationals is the largest awards program for our industry and BDX was proud to see so many of our builder clients …

New Home Source Professional Partners with New Multiple Listing Services
October 3, 2013 – 8:56 am | No Comment
New Home Source Professional Partners with New Multiple Listing Services

NewHomeSourceProfessional, our flagship product designed specifically for real estate agents, has recently announced partnership agreements with nine new Multiple Listing Services from across the country. MLS’s from California, Illinois, Florida, Texas and Washington, DC now …

Southern Utah Building Industry Conference to Provide Education and Networking Opportunities
September 27, 2013 – 2:49 pm | No Comment
Southern Utah Building Industry Conference to Provide Education and Networking Opportunities

Coming up October 24-25th, the 8th annual Southern Utah Building Industry Conference will take place in St. George, Utah.   The conference will help builders, contractors and industry professionals to improve their knowledge of the home …

Fall Preview: Upcoming Advertising Webinars
September 23, 2013 – 10:14 am | No Comment
Fall Preview: Upcoming Advertising Webinars

This fall, BDX is taking a special in-depth look into Online Advertising and best practices.  If you’ve never attended one of our webinars before- you’re in for a treat! Each webinar in this series is …

NewHomeSource TV to Shine Spotlight On Phoenix Builders
August 30, 2013 – 10:54 am | No Comment
NewHomeSource TV to Shine Spotlight On Phoenix Builders

Stay tuned Phoenix; NewHomeSource is coming to a television near you! If you’re in the Phoenix area, tune in weekends this fall  and see the best truly new homes Phoenix has to offer.
The new television …

5 Ways To Get Your Buyers Thinking “Start Fresh. Buy New.”
July 17, 2013 – 10:21 am | No Comment
5 Ways To Get Your Buyers Thinking “Start Fresh. Buy New.”

In order to connect with today’s home buyer, it is important to always keep your website and marketing materials up to date with the latest information and facts. But where do you find fresh and engaging content? Many …

What’s New with NewHomeSource.com: Home of the Week
July 5, 2013 – 12:37 pm | No Comment
What’s New with NewHomeSource.com: Home of the Week

At BDX, we are always looking for new ways to connect with home buyers and show off our builders’ design talents and communities. That’s why NewHomeSource.com has recently launched a new email marketing campaign to …

Early Data Proves Success of “Start Fresh. Buy New.” Campaign
June 4, 2013 – 12:00 pm | No Comment
Early Data Proves Success of “Start Fresh. Buy New.” Campaign

A first of its kind campaign in the home building industry, “Start Fresh. Buy New.” was launched in the spring of 2013 and already thousands of home shoppers each day are responding positively to the …

Facebook Exchange News Feed Retargeting
June 4, 2013 – 10:49 am | No Comment
Facebook Exchange News Feed Retargeting

By Jamie Lintner, Advertising Accounts Manager, BDX 
Only a few months ago, Facebook unveiled its advertising solution that would allow global markets to bid in real time for placements across the single largest source of inventory …

BDX to Sponsor the Jeff Shore Sales and Marketing Summit: ACCELERATE 2013. Bold Leadership. Maximum Market Share.
May 23, 2013 – 12:39 pm | No Comment
BDX to Sponsor the Jeff Shore Sales and Marketing Summit: ACCELERATE 2013. Bold Leadership. Maximum Market Share.

 

The market is back with a roar and market momentum has radically up-shifted in just about every market across the country. So, the question is, how do you excel while you simultaneously accelerate?
If you’re looking …

Major Multiple Listing Services to Bring New Home Data From NewHomeSourceProfessional.com Directly To Agents
May 13, 2013 – 3:04 pm | No Comment
Major Multiple Listing Services to Bring New Home Data From NewHomeSourceProfessional.com Directly To Agents

FOR IMMEDIATE RELEASE
 
 
Major Multiple Listing Services to Bring New Home Data From NewHomeSourceProfessional.com Directly To Agents
 MLS organizations in California, Arizona, Nevada, Florida, Oregon and the District of Columbia incorporate new home community and plan data …

BDX Signs State-wide Partnership with Home Builders Association of Utah
May 10, 2013 – 3:59 pm | No Comment

BDX Signs State-wide Partnership with Home Builders Association of Utah To Bring Free New Home Listings, Educational Programs, and More To Building Association Members
May 10, 2013 – Salt Lake City, UT – Builders Digital Experience …

New Home Source Professional – The Map
April 24, 2013 – 10:31 am | No Comment
New Home Source Professional – The Map

By Ryan Folgate, BDX Advertising Coordinator 
NewHomeSourceProfessional.com is the BDX website for real estate professionals to attain all the information they need to find data on new communities in their market. Data not often available on …

New Home Lifestyles Television Personality Brett Tutor to Host 2013 Gala Awards
April 19, 2013 – 4:29 pm | No Comment
New Home Lifestyles Television Personality Brett Tutor to Host 2013 Gala Awards

BDX is excited to announce that this year’s Great American Living Awards (GALA) will be hosted by Brett Tutor, experienced home professional and host of the new BDX television show, New Home Lifestyles. Brett brings …

Three Methods of Quantifying Ad Performance
April 11, 2013 – 11:30 am | No Comment
Three Methods of Quantifying Ad Performance

By Jamie Lintner, Advertising Accounts Manager, BDX
In the advertising industry there are two main tiers or “dimensions” that quantify advertising campaign performance. The first is the most basic and simply measures engagement with your content.  …

Does Your Web Presence Engage Home Buyers?
April 5, 2013 – 11:20 am | No Comment
Does Your Web Presence Engage Home Buyers?

By Builders Digital Experience
The internet has become the first place to stop when starting research for a new purchase, especially when shopping for a new home.  As you may know, 9 out of 10 home …

One Million Clicks We Didn’t Serve
March 29, 2013 – 12:22 pm | No Comment
One Million Clicks We Didn’t Serve

By Thane Tennison, Advertising Manager, BDX
Last month the BDX network served over 2.8 million clicks. However, not all of those clicks were sent to an advertiser’s website. Many of those clicks were identified as Bots …

What Are Today’s Home Buyers Looking For in a New Home?
March 14, 2013 – 10:31 am | No Comment
What Are Today’s Home Buyers Looking For in a New Home?

By: Builders Digital Experience
As housing continues to recover, it is important to make sure you are building homes with features potential buyers actually want.  The National Association of Home Builders (NAHB) recently surveyed 3,682 home …

Need To Build Interest In Your Communities Even Before You Break Ground?
March 6, 2013 – 8:32 am | No Comment
Need To Build Interest In Your Communities Even Before You Break Ground?

By: Builders Digital Experience, creators of NewHomeSource.com
As you know the widespread adoption of technology and the internet are dramatically changing every aspect of people’s lives including how they shop for new homes.  Research shows that …