The March for Solar Energy to Power Homes
July 17, 2015 – 3:43 pm | Comments Off on The March for Solar Energy to Power Homes

By Adriana Espinosa, BDX
Looking for clean and sustainable energy? Look no further than the sun.
Many homeowners look into solar panels in an effort to source clean energy to power their homes. The added benefit of …

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Articles tagged with: Best Practices

How to Address Negative Comments on Facebook
March 30, 2015 – 2:09 pm | Comments Off on How to Address Negative Comments on Facebook
How to Address Negative Comments on Facebook

Social media, specifically Facebook, has become one of the most popular means for businesses to market to current and prospective customers.  Did you know that 757 million people use Facebook on a daily basis? While …

Who Will Be the 1,000th Home of the Day from New Home Source?
February 20, 2015 – 11:14 am | Comments Off on Who Will Be the 1,000th Home of the Day from New Home Source?
Who Will Be the 1,000th Home of the Day from New Home Source?

By Jay McKenzie, Director of Content and Social Media, BDX
It started as a simple, but powerful, idea – designed to help builders and home shoppers.
On April 24, 2012, New Home Source (NHS) selected our first Home …

Responding to Negative Online Reviews
December 15, 2014 – 12:53 pm | Comments Off on Responding to Negative Online Reviews
Responding to Negative Online Reviews

By Blair Kuhnen, BDX
This is the third of four blogs in our online reputation management series.
We previously covered online reputation management and steps in auditing and monitoring your online reputation. Now we will address …

How to Audit and Monitor Your Online Reputation
December 9, 2014 – 9:02 am | Comments Off on How to Audit and Monitor Your Online Reputation
How to Audit and Monitor Your Online Reputation

By Blair Kuhnen, BDX
This is the second of four blogs in our online reputation management series.
If you read our previous article, we took a deep dive into Builder Online Reputation Management. The first step …

Leads, Leads, Leads! Best Practices Infographic
June 19, 2014 – 9:22 am | Comments Off on Leads, Leads, Leads! Best Practices Infographic
Leads, Leads, Leads! Best Practices Infographic
Leads – Best Practices for Following Up
June 16, 2014 – 10:46 am | Comments Off on Leads – Best Practices for Following Up
Leads – Best Practices for Following Up

You’ve made an investment to drive leads to your business, but do not stop there! Implementing a strong lead follow-up process is critical to getting a strong return on your investment. This is especially important …

Out of State Users 42% More Likely to Click a Geo-Targeted Ad
March 18, 2014 – 1:28 pm | Comments Off on Out of State Users 42% More Likely to Click a Geo-Targeted Ad
Out of State Users 42% More Likely to Click a Geo-Targeted Ad

By Jamie Lintner, BDX Advertising Manager 
IP Targeting vs. Geo Targeting. This war has been waged in the online space since the inception of banner advertising. On one hand you have the publishers who stand by …

New Year’s Marketing Resolution #10: I will improve my listing photos so I can be chosen as the NewHomeSource Home of the Day and/or Home of the Week.
January 17, 2014 – 3:17 pm | Comments Off on New Year’s Marketing Resolution #10: I will improve my listing photos so I can be chosen as the NewHomeSource Home of the Day and/or Home of the Week.
New Year’s Marketing Resolution #10: I will improve my listing photos so I can be chosen as the NewHomeSource Home of the Day and/or Home of the Week.

Want to get off to a great start for 2014? For the past two weeks, we have posted marketing resolutions for the New Year.  We hope you have enjoyed these tips and use them throughout …

New Year’s Marketing Resolution #9: I will stay educated about the latest Digital Marketing trends
January 16, 2014 – 9:54 am | Comments Off on New Year’s Marketing Resolution #9: I will stay educated about the latest Digital Marketing trends
New Year’s Marketing Resolution #9: I will stay educated about the latest Digital Marketing trends

Want to get off to a great start for 2014? Each day for the next two weeks, we will be posting a marketing resolution for the New Year.
#9: I will stay educated about the latest …

New Year’s Marketing Resolution #6: I will publish our agent policy as well as upload promos and events
January 13, 2014 – 1:57 pm | Comments Off on New Year’s Marketing Resolution #6: I will publish our agent policy as well as upload promos and events
New Year’s Marketing Resolution #6: I will publish our agent policy as well as upload promos and events

Want to get off to a great start for 2014? Each day for the next two weeks, we will be posting a marketing resolution for the New Year.
#6: I will publish our agent policy as …

New Year’s Marketing Resolution #5: I will upload a video with my listing
January 10, 2014 – 11:39 am | Comments Off on New Year’s Marketing Resolution #5: I will upload a video with my listing
New Year’s Marketing Resolution #5: I will upload a video with my listing

Want to get off to a great start for 2014? Each day for the next two weeks, we will be posting a marketing resolution for the New Year.
#5: I will upload a video with my …

New Year’s Marketing Resolution #3: I will create, update and actually use an editorial calendar for my blog this year
January 8, 2014 – 3:06 pm | Comments Off on New Year’s Marketing Resolution #3: I will create, update and actually use an editorial calendar for my blog this year
New Year’s Marketing Resolution #3: I will create, update and actually use an editorial calendar for my blog this year

Want to get off to a great start for 2014? Each day for the next two weeks, we will be posting a marketing resolution for the New Year.
#3: I will create, update and actually use …

101 Blog Post Ideas For Home Builders
December 6, 2013 – 10:12 am | Comments Off on 101 Blog Post Ideas For Home Builders
101 Blog Post Ideas For Home Builders

By Patricia Garcia, BDX Content Manager
Now that you’ve created a blog for your website and have been posting regularly, you’ve probably found that it’s getting … harder! Do you feel as though you’ve written all …

Power of the Returning User
November 4, 2013 – 11:55 am | Comments Off on Power of the Returning User
Power of the Returning User

By Jamie Lintner, BDX Advertising Manager
 We’ve known for a while about the importance of running a BeBack Retargeting campaign to help convert home shoppers into home buyers. The numbers show time and time again that …

The Challenge of Information Equilibrium
August 28, 2013 – 5:19 pm | Comments Off on The Challenge of Information Equilibrium
The Challenge of Information Equilibrium

From Mike Blake, The Blake Group
I met a potential home purchaser just inside my model home door.  We exchange pleasantries and I proceeded to walk and talk them through a model home demonstration.  I knew they …

BDX Community Listings are now on realtor.com®
August 19, 2013 – 1:30 pm | Comments Off on BDX Community Listings are now on realtor.com®
BDX Community Listings are now on realtor.com®

In an exciting development for builders, agents and especially consumers who are pursuing the dream of home ownership, realtor.com®, the most engaging real estate website, is now featuring new home community listings from BDX. This …

The Latest Research Gives a Fresh Perspective on How to Market Your New Home
August 14, 2013 – 1:36 pm | Comments Off on The Latest Research Gives a Fresh Perspective on How to Market Your New Home
The Latest Research Gives a Fresh Perspective on How to Market Your New Home

By: Eleanor Bowman, Director of Marketing, BDX
What if you could get inside the minds of today’s home buyers and their real estate agents to better understand what motivates them, what inspires them, and what leads …

BDX to Sponsor the Jeff Shore Sales and Marketing Summit: ACCELERATE 2013. Bold Leadership. Maximum Market Share.
May 23, 2013 – 12:39 pm | Comments Off on BDX to Sponsor the Jeff Shore Sales and Marketing Summit: ACCELERATE 2013. Bold Leadership. Maximum Market Share.
BDX to Sponsor the Jeff Shore Sales and Marketing Summit: ACCELERATE 2013. Bold Leadership. Maximum Market Share.

 

The market is back with a roar and market momentum has radically up-shifted in just about every market across the country. So, the question is, how do you excel while you simultaneously accelerate?
If you’re looking …

Building Good Relationships with Real Estate Agents in Your Area
April 18, 2013 – 3:26 pm | Comments Off on Building Good Relationships with Real Estate Agents in Your Area
Building Good Relationships with Real Estate Agents in Your Area

By Builders Digital Experience
84 percent of today’s home buyers contact a real estate agent when starting their home search and according to the National Association of Realtors, 63 percent of new home buyers are represented by …

Share Your Real Estate World Through Instagram
April 9, 2013 – 12:11 pm | Comments Off on Share Your Real Estate World Through Instagram
Share Your Real Estate World Through Instagram

By BDX Guest Blogger, Carol Morgan, mRELEVANCE
Instagram, the fast, fun app used to share photos with the world   has skyrocketed its way to the top of the social media food chain since launching in 2010. …

Be More Prospect Focused, Sell More Homes
March 21, 2013 – 2:37 pm | Comments Off on Be More Prospect Focused, Sell More Homes
Be More Prospect Focused, Sell More Homes

From Mike Blake, The Mike Blake Group
We know that nearly every home buyer is using the Internet in their buying process and in 2013, “best in class” builder organizations will attribute 25-30% of their net …

Lead Nurturing is More Important Than Ever for Home Builders
February 18, 2013 – 4:19 pm | Comments Off on Lead Nurturing is More Important Than Ever for Home Builders
Lead Nurturing is More Important Than Ever for Home Builders

By Eleanor Bowman, Director of Marketing, BDX
BDX recently completed a study of over 1,000 potential home buyers and one of the most surprising data points was the timeframe for home purchase. Almost two-thirds of those …

Ask the Experts: Lead Follow-up — Best Practices For Builders
July 10, 2012 – 7:41 am | Comments Off on Ask the Experts: Lead Follow-up — Best Practices For Builders
Ask the Experts: Lead Follow-up — Best Practices For Builders

BDX recently asked 3 experts in the industry what builders should consider as they follow-up with home buyer leads. Thanks to Mike Lyon, Meredith Oliver and Mike Moore for your words of wisdom. If you’re …

How retargeting can amplify your current online marketing efforts
October 31, 2011 – 3:09 pm | Comments Off on How retargeting can amplify your current online marketing efforts
How retargeting can amplify your current online marketing efforts

How can a business accurately quantify the effect that their efforts have on consumer awareness? In most cases you simply hope that all of the dollars you spend on marketing and advertising show tangible effects …

Webinar: The 3 Keys to Successful Lead Management Featuring Mike Lyon
October 27, 2011 – 4:10 pm | Comments Off on Webinar: The 3 Keys to Successful Lead Management Featuring Mike Lyon
Webinar: The 3 Keys to Successful Lead Management Featuring Mike Lyon

When:
Tuesday, November 15, 2011
11:00 AM – 12:00 PM CST
Register Here.
“We get leads but they just don’t seem to be very good?” How many times have you heard that from your sales team? Low lead conversion …

BDX Dramatically Improves Performance For Homebuilders
October 14, 2011 – 10:40 am | Comments Off on BDX Dramatically Improves Performance For Homebuilders
BDX Dramatically Improves Performance For Homebuilders

Taking advantage of new rich media and data features on NewHomeSource and Move New Homes websites leads to double-digit increases in performance for builders.
Austin, TX – October 12, 2011 – Builders Digital Experience (BDX), a …

Selling New Homes In An Over-Saturated Market
September 5, 2011 – 12:53 pm | Comments Off on Selling New Homes In An Over-Saturated Market
Selling New Homes In An Over-Saturated Market

Blog Post From Tim Costello: CEO, Builders Digital Experience
I was visiting Summit County, Colorado a few weeks ago. While it may not be Las Vegas or Riverside, CA, the market is in a slump none-the-less. …

5 Proven Ways To Improve The Performance of Your Listings
August 30, 2011 – 12:23 pm | Comments Off on 5 Proven Ways To Improve The Performance of Your Listings
5 Proven Ways To Improve The Performance of Your Listings

Everyday we have discussions with builders about online marketing performance. From setting benchmarks to ongoing measurement, our experts can provide unique insight into a builder’s online marketing iniatives. One of the most common questions we receive is — What can I …

Hot Homes and Marketing Copy: Need Ideas?
August 29, 2011 – 2:07 pm | Comments Off on Hot Homes and Marketing Copy: Need Ideas?
Hot Homes and Marketing Copy: Need Ideas?

Did you know that including hot homes for your communities can increase your leads by 17%?
Maybe you already know you should be adding Hot Homes for all of your communities, but you’re running short on …

How many leads have you missed?
June 17, 2011 – 11:49 am | Comments Off on How many leads have you missed?
How many leads have you missed?

Almost every day I receive a phone call from a potential home buyer looking for information on a new home they found while shopping on Realtor.com.
This morning it was a man looking for a home …