nhs-redesignDid you know that 35% of shoppers who searched for homes on New Home Source visited a builder within a week? In March 2015, NewHomeSource.com, the #1 new home site, shattered a 15-year old record with more than 1 million unique visitors in a single month. That’s the highest traffic in a month in the site’s history – and an impressive audience, given that only 529,000 new single family homes are forecasted to be sold in 2015*.

These stats are not surprising. The authoritative and complete new home listings on NewHomeSource.com offer homebuyers access to far more builders, new home communities, buildable home plans, and spec or quick move-in homes than any other resource. And with an overwhelmingly 63% of New Home Source site visitors preferring new homes, builders are connecting with highly qualified shoppers.

In addition to world-class new home real estate listings, more than 350 inspiring and informative articles, slideshows and videos at NewHomeSource.com/ResourceCenter answer important questions that new home shoppers have. Combined, the authoritative new home listings on NewHomeSource.com and this unmatched article content on new homes have clearly established NewHomeSource.com as The New Home Authority.

Are you ready to put the power of The New Home Authority to work for you? Contact BDX at info@thebdx.com to learn more about our listing solutions.

*Source: NAHB Housing Forecast, April 2015

 

We are pleased to announce that the editors of MSN.com and realtor.com have selected 14 BDX builders to be featured in a major slideshow that recognizes some of the nation’s outstanding new model homes.

The theme for the slideshow is “New Homes for the New Year” and both sites sought to reflect model homes that showcase the latest trends in new home design, construction and décor. BDX was excited to work with the editors of MSN and realtor.com on this exciting project — each home in these slideshows had previously been recognized by NewHomeSource as one of our national Homes of the Week.

Featured builders in the slideshows include: KB Homes, Traton Homes, McCaffrey Homes, London Bay Homes, Schumacher Homes, David Weekley Homes, The Burnsteads, Brookfield Homes of Hawaii, Richmond American, Kettler Forlines, The Jones Company, Century Communities, American West, and K. Hovnanian Homes. Congrats to all of these builders!

So how do we choose the next “Home of The Week”? If you think one of your homes has what it takes, be sure that your NewHomeSource.com listing is up to date with photos of exceptional quality.  Not only will it help you to be considered for the next Home of the Week email, but also will help drive and engage traffic on your listing. If you would like to be considered for Home of the Week and put the spotlight on your homes, contact us today.

In an exciting development for builders, agents and especially consumers who are pursuing the dream of home ownership, realtor.com®, the most engaging real estate website, is now featuring new home community listings from BDX. This is a fantastic opportunity for BDX clients to receive even more exposure to an audience of over 18 million every month*. Including new construction communities on a site like realtor.com®,  gives home buyers a complete and accurate picture of the available home options in their area.

Realtor.com® is already a trusted real estate resource with a dedicated audience spending nearly 29 minutes on the site and viewing over 25 pages*. BDX new home communities have spotlight sections in 3 main areas. These include:

  • The main search page right alongside resale homes
  • New plans will be displayed on area maps alongside other listings
  • Dedicated New Construction tabs where buyers can search by community and home plan/spec

 You will receive direct leads from your listings on realtor.com® as well as reporting through BDXLive on search views, detail page views, driving direction views, click-throughs to your website, and more. The ability to market new homes alongside pre-owned homes allows builders to gain more market share and cater to the 20% of homebuyers who enter the home shopping experience with a preference for new construction.

In the words of our own CEO, Tim Costello, “This is a watershed moment for the building industry, the builders who list all their communities with BDX, and especially buyers who are pursuing their dream of home ownership.”

If you haven’t already listed your new home communities with BDX, now is the time to do so! Increase your visibility, traffic and sales with one simple decision. We believe that in order to create the best search experience for consumers, we need to provide the most complete and accurate new home data. That is why in the coming months we will unveil additional advantages you will receive as a result of listing all of your communities with BDX. Don’t wait; schedule some time to talk with your BDX Digital Marketing Consultant today!

To learn more about this exciting opportunity and how it will benefit you, read more here and please register today for our webinar on August 29th.

*comScore: Quarterly average for desktop & mobile of Q2 for 2013 for realtor.com®

Building Industry’s Leading Media Company and Largest Digital Marketing Provider Combine Resources To Help Builders Increase New Home Sales and Improve Operations

Hanley Wood, LLC, and Builder Homesite, Inc. (BHI) today announced that they have formed a partnership to work together on a variety of technology, marketing, and data initiatives. The companies will collaborate to upgrade Hanley Wood’s NewHomeListings.com website, expand opportunities for industry research, and create joint builder education programs.

“Both Hanley Wood and Builder Homesite share a common mission to work with home builders to help them sell new homes and improve efficiency. This partnership is a natural fit that will create lasting value for builders,” said Melissa Morman, VP Client Experience, BHI.

“This new collaboration is an exciting development not just for our companies, but also the industry that we serve. We are looking forward to working together on these joint initiatives,” said Andy Reid, President of eMedia and Market Intelligence, Hanley Wood.

As part of the new collaboration, Hanley Wood’s new home website, NewHomeListings.com will now be managed by BHI affiliate, Builders Digital Experience (BDX). NewHomeListings.com will be powered by BDX’s leading new home listing platform – the same powerful new home search engine that is behind NewHomeSource and Move New Homes, the #1 and #2 new home websites. Builders who list on NewHomeListings.com will soon enjoy upgraded functionality and design and be able to manage their data and access reporting through BDX’s exclusive builder portal, BDXLive. In addition, builders who list their communities with BDX will now also have their homes distributed to the updated NewHomeListings.com website as part of their BDX bundle.

Click here to read the full press release.