BDX Signs State-wide Partnership with Home Builders Association of Utah To Bring Free New Home Listings, Educational Programs, and More To Building Association Members
May 10, 2013 – Salt Lake City, UT – Builders Digital Experience (BDX), leading provider of digital marketing solutions for builders, announced today that they have signed a state-wide partnership agreement with the Home Builders Association of Utah. BDX will work with the organization to create a listings website for home buyers to search for new homes across the state. All Association builder members can list their homes for free on the new site which will be launching in the next two months. BDX will also help educate members on a variety of digital marketing topic through in-person road shows, webinars and articles.
“We are pleased to announce our partnership with BDX on what will be a great program for our builders. With 90% of consumers starting their new home search online, this is a great opportunity for a builder to expand their reach to consumers looking for homes in the state of Utah,” said Jason Peterson, president, Home Builders Association of Utah. “We believe that this will be a great benefit to the builder members of the Home Builders Association of Utah and encourage all builders to get involved with the BDX program — the more builders that take advantage of this resource, the greater impact we will have on the market.”
BDX currently brings a similar program to over 45 home building associations across the country on a local scale. This is the first state-wide association deal for the company. BDX will bring member benefits to the following local Utah associations as part of the partnership: Bear Lake, Cache Valley, Iron County, Northern Wasatch, Park City, Salt Lake, Southern Utah, and Utah Valley.
“Our HBA program is directly aligned with our mission to help builders sell more homes and we are looking forward to taking a program that we’ve built over the past 10 years to a new level with this partnership,” said Tim Costello, chief executive officer, BDX. “Recent research we conducted shows that 20% of home buyers go into the buying process with a preference for new homes. We are excited to work with the Builders Association of Utah to connect these home buyers with a Utah builder.”
The state-wide new home search site will be built on the NewHomeSource.com platform and create a complete digital experience for homebuyers. Builders will be able to include videos, an array of interior and exterior images, and enhanced floor plans. The site will allow homebuyers and builders to connect in a variety of ways: leads, click-throughs, driving directions, phone reveals, social media shares, and more.
Builders who are interested in signing up for a free listing on the site should visit www.builderhomesite.com/listings/hbas or contact John Zolty at JZolty@thebdx.com for additional information about BDX online marketing solutions.
About BDX
Builder’s Digital Experience, LLC (BDX) from Builder Homesite, Inc. and Move, Inc. (NASDAQ:MOVE) was founded in October 2009 to combine the industry’s leading new home resources under one roof and offer builders innovative online marketing options, streamlined customer service and support, and greater value. Capitalizing on over 12 years of building industry experience, BDX includes the top two new home websites, NewHomeSource from Builder Homesite and Move New Homes. Additional services include video production, rich media rendering, mobile search, custom website production, connections to real estate professionals, and more. Together these online and interactive resources help builders create a true digital experience for their buyers. For more information, visit www.thebdx.com.