A SocialMediaToday survey discovered that 65% of marketers plan to reallocate advertising spending from TV to online video this year. With more than 25% saying that online and mobile video are the 2 platforms that will have the largest spend increases in the next two years.

For the past two weeks, we have been showcasing different ideas to help you use video to sell more homes.  Yesterday we focused on Video As Sales Material and today we’re looking at creating Video Webisodes.

IDEA #8: Create Video Webisodes

We we say “video webisode” we’re talking about creating video that’s published or produced in regular installments — as a series. Webisodes are a great way to engage your buyers. As they stay tuned for more it creates word-of-mouth and buzz around your company.  Some additional advantages include:

• Capture audience that are more emotionally invested
• Create additional networking with social medias relating to your webisodes
• Increase web traffic with loyal viewers coming back
• Create a story that really depicts all the benefits of your company

Here is a great example of “outside the box” video — producing a video webisode for each community.  All are about living the urban lifestyle!

Video marketing is all about representing your brand in new and attractive ways.  Creating an eye-catching video series is only a couple of steps away.  Learn how BDX can help you create affordable, high quality webisode videos. Click here to check out our interactive brochure or email us today.