The inaugural event, the BDX Summit, covered topics including digital strategies, best practices for digital transformation, the future outlook for marketing, big data, and delivering a memorable customer experience.

Builders Digital Experience (BDX), reinvigorated their event series and hosted the first digital transformation summit for home builders in Austin, April 6-8th. The event brought together over 250 attendees, 17 sponsor companies, and 15 dynamic speakers.

BDX Summit Tim Costello“Our goal with this Summit was to create an event experience for our home builders to explore today’s new consumers and their digital expectations,” said Tim Costello, CEO of BDX. “We wanted to bring in fresh ideas and showcase how other industries have tapped into digital strategies to completely transform the customer experience.”

Costello kicked off the event with a keynote presentation that walked attendees through some key points in technology history and highlighted “10 behaviors of the intentional technology strategist.” This set the stage for inspiring presentations from leading strategic futurists, digital marketing experts, and customer experience leaders.

“The BDX Summit was the perfect opportunity to get outside of my office walls and kickstart some innovative thinking,” said Rob Krohn of Epcon Communities Franchising. “I was so glad I could participate, it was like 2 days of Ted Talks for the home building industry.”

Speakers who contributed to the Summit included:

  • Joe Quitoni, Corporate Director, Culture Transformation, Ritz-Carlton
  • Sridhar Sudarsan, CTO, IBM Watson
  • Neff Hudson, VP, Emerging Channels, USAA
  • Nancy Giordano, Strategic Futurist, Play Big, Inc.
  • Scott Klososky, Speaker and Author, Future Point of View
  • Jim Rudden, Chief Marketing Officer, Spredfast
  • Jeffrey Eisenberg, CEO, Buyer Legends
  • Jonathan Smoke, Chief Economist, Realtor.com
  • Jeff Meyers, CEO, Meyers Research
  • Jimmy Diffee, Co-founder/Creative Director, Bokka Group
  • Elan Bair, Senior Business Optimization Specialist, Sitecore
  • Ted Kempf, Services Industry Director, Microsoft
  • Tim Costello, CEO, BDX
  • Melissa Morman, Sr. VP Client Experience, BDX
  • Julie Ward, Director of Research, BDX

“The BDX Summit was very worthwhile, I would definitely attend again and recommend it to my peers,” said Lyda Akin, vice president of marketing from David Weekley Homes. “The lineup was very thoughtful and well planned – I loved learning from so many speakers outside of our industry.”2016 DCX Summit 092

BDX co-hosted the summit with event sponsors representing some of the premier brands in the home building industry. Credit for the success of the event is shared with: ADT, Alarm.com, Armstrong, Daltile, Danze, Electrolux, Huber Engineered Woods, Interior Specialists, Inc., Jeld-Wen, Kohler, Maxim Lighting, Meyers Inc., Owens Corning, Progress Lighting, Schlage, SmartHome Hero, and SmartTouch Interactive.

“The BDX Summit was inspiring and motivating with an extremely impressive level and caliber of speakers,” said Kari Fischer at Fischer & Frichtel. “The content was cutting edge, progressive and so relevant to our industry.”

Planning is already underway for the 2017 event. For more information, visit www.bdxsummit.com.

Virtual Reality is transforming the world we live in, especially within the homebuilder industry. In order to stay ahead of the curve we all need to stay informed about the products that are out there and the application to our businesses. With various options out there from Google Cardboard to the Oculus Rift there are many avenues for your business to utilize virtual reality. If you are interested in the possibilities of virtual reality for home builders, check out the infographic below brought to you from BDX!

Virtual Reality for Home Builders

Virtual Reality for Home Builders Infographic

Each week our BDX digital marketing consultants and executives are out and about meeting with builders and helping them understand how they can use online marketing, media and technology solutions to improve their business. Here are some of the highlights from BDX in Action this week!

BDX in Action: week of February 21, 2016


We had a great meeting with our friends at SmartTouch Interactive in our office.

BDX in Action Smarttouch


BDX’s McKenzie Landon attended the Land Advisory/Vortex 6 event in Bellevue, WA with Kelly Foster, Vice President, Benchmark Communities, Stephen Smiley, Senior VP, Meyers Research, and Doyle Beekley, Account Manager, Meyers Research.

McKenzie-Vortex BDX in Action


BDX’s Christie Morgan is attending the Meyers/Zonda FRAME event in Philly today. Great insight from Jeff Meyers!

Christie-Morgan-FRAME BDX in Action


So excited to have BDX CEO Tim Costello speak at the Clayton Homes Customer Experience Conference in San Antonio.

Clayton-Customer-Experience BDX in Action


Interested in having BDX speak at your event or visit to talk about Digital Marketing Solutions? Email info@thebdx.com. 

Each week our BDX digital marketing consultants and executives are out and about meeting with builders and helping them understand how they can use online marketing, media and technology solutions to improve their business. Here are some of the highlights from BDX in Action this week!

BDX in Action: week of February 15, 2016


BDX representatives attended two FRAME events this week in Dallas and Houston put on by our partners at the Meyers/Zonda Group. These local market events are a valuable way for builders to understand the national and local market and economic trends that are impacting their business. The photo below shows BDX Regional Manager Christine Blacklidge along with Glenn Barton from Meyers/Zonda & Dan Brosey from Gehan Homes.

Christine-Zonda


John Zolty and Tammie Smoot attended the Great Lakes Builders Show this week. In addition to talking about all of our marketing, media and technology products at our booth, Tammie spoke to conference attendees about Digital Transformation.

John-Zolty-Great-Lakes


BDX Digital Marketing Consultant Alaina Latiolais had a chance to catch up with Taylor Metcalf from Sitterle Homes – Austin this week. BDX has been working with Sitterle on their SEO and Social Media strategies recently and as you can see from Taylor’s message below, they are thrilled with the results!


Our very own Christie Morgan attended the 2016 State of Housing Seminar at the Home Builders Association of Bucks & Montgomery Counties today. The session was presented by Dr. Kevin Gillen from the Meyers/Zonda Group.

Christe-State-of Housing


Interested in having BDX speak at your event or visit to talk about Digital Marketing Solutions? Email info@thebdx.com.