Want to get off to a great start for 2014? Each day for the next two weeks, we will be posting a marketing resolution for the New Year.
#4: I will review my website with a professional
The internet has become the first place to stop when starting research for a new purchase, especially when shopping for a new home. 9 out of 10 home buyers will begin the search for their next home online; making a builder’s website as important as their model home. You wouldn’t want to miss out on a potential lead or client just because they didn’t think your site was engaging enough, right?
Do you have content that:
- Inspires trust in your brand
- Builds confidence in the home buying process
- Differentiates your homes from the competition
- Inspires your prospects in their home buying journey
- Creates a path of action for site visitors to follow
As you are reviewing your website with a professional, you will want to discuss:
- Overall User Interface Experience
- Responsive Design
- Video Elements
- Artwork/Imagery
- Compelling Copy
- Technology/CMS
- SEO
- Promotional Plan To Drive Traffic To Your Site
We have been working with builders to develop and improve their websites for over 10 years. View the BDX website gallery to see how we have helped other builders put their best foot forward when it comes to web presence.
Are you interested in a free website assessment? Contact BDX today for your FREE website assessment.