BDX News

The latest news and updates on BDX solutions.

Congratulations Tammie!The Builders’ Show in Orlando was filled with a lot of positive conversations in our booth and jam-packed educational sessions — two signs that the industry is poised for good things in 2012. And speaking of good things…

During the show, BDX’s very own Tammie Smoot was recognized for her contributions to the industry. Tammie was named Woman of the Year by the Professional Women in Building. This huge honor came as no surprise to those of us who have worked with Tammie over the years.

But she didn’t stop there.

Tammie also won the Bill Molster Award from the NAHB. This award was named for Bill Molster, an NAHB employee for more than 20 years as a tribute to his extraordinary services to the National Sales and Marketing Council. The Bill Molster is awarded each year to an individual (or individuals) who have made major contributions to NSMC and the industry.

Both of these achievements recognize what we at BDX have known for a long time. Tammie truly cares about the industry and works hard to create success for builders.

Congratulations Tammie — we are proud to have you on the BDX team!

We enjoyed seeing so many of you at this year’s Builder’s Show in Orlando. But if you weren’t able to attend, or would like to download one of the presentations from a BDX education session, we’ve got you covered.

Click here to download our presentations from the show.

Session Name
Mobile Marketing Must-Haves: It’s Not Optional Anymore
Selling Against Foreclosures
Marketing to the New Green Buyer
Making the Real Estate Agent Connection
Marketing to the New Home Buyer

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Next week, BDX will be in Orlando for the annual International Builders Show. We hope you will find time to stop by our booth — W4747 — and see our latest technologies and builder marketing solutions. We’ll be talking about advertising, realtor outreach, iPads, iPhone apps, websites, rich media and more.  If you want to learn about expanding your digital marketing efforts — this is the one booth you do not want to miss.

We’ll also be speaking on a variety of education panels on topics ranging from Realtor Outreach to Reaching the Female Buyer to Green Marketing. Our experts will be ready to deliver informative information and answer your questions. For a complete listing of our speaking engagements including times and locations visit www.thebdx.com/ibs2012.

And don’t forget to enter to win a free iPad — even if you’re not going to be at the show!

It’s easy to showcase many of your homes’ features. Prospective buyers can easily see different flooring options, view cabinet finishes, check out appliances, etc… But how do you give visitors a look inside the walls of your homes to see the energy saving and structural features? How do you highlight these hidden new home advantages that often go overlooked?

Wall mural graphics from BHI Media are floor to ceiling graphics that are designed to look like a cross-section of a wall or ceiling and give sales center visitors a different perspective on your homes. Add strategically placed messaging and your prospective buyers will soon understand ALL that your homes have to offer.

These features are often a very important part of your green story and wall murals allow you to demonstrate your homes’ green benefits and create a more memorable experience that just a list of attributes.  And the best part? It’s a completely customized solution to meet your unique needs.

To find out more about how you can utilize our award-winning customized wall murals for your sales centers, contact your BDX representative or email us today.

Building Industry’s Leading Media Company and Largest Digital Marketing Provider Combine Resources To Help Builders Increase New Home Sales and Improve Operations

Hanley Wood, LLC, and Builder Homesite, Inc. (BHI) today announced that they have formed a partnership to work together on a variety of technology, marketing, and data initiatives. The companies will collaborate to upgrade Hanley Wood’s NewHomeListings.com website, expand opportunities for industry research, and create joint builder education programs.

“Both Hanley Wood and Builder Homesite share a common mission to work with home builders to help them sell new homes and improve efficiency. This partnership is a natural fit that will create lasting value for builders,” said Melissa Morman, VP Client Experience, BHI.

“This new collaboration is an exciting development not just for our companies, but also the industry that we serve. We are looking forward to working together on these joint initiatives,” said Andy Reid, President of eMedia and Market Intelligence, Hanley Wood.

As part of the new collaboration, Hanley Wood’s new home website, NewHomeListings.com will now be managed by BHI affiliate, Builders Digital Experience (BDX). NewHomeListings.com will be powered by BDX’s leading new home listing platform – the same powerful new home search engine that is behind NewHomeSource and Move New Homes, the #1 and #2 new home websites. Builders who list on NewHomeListings.com will soon enjoy upgraded functionality and design and be able to manage their data and access reporting through BDX’s exclusive builder portal, BDXLive. In addition, builders who list their communities with BDX will now also have their homes distributed to the updated NewHomeListings.com website as part of their BDX bundle.

Click here to read the full press release.